Bin Bombs: SEO case study

How Pixels Corp handles SEO for Bin Bombs, an eCommerce business in Joondalup, Western Australia.

SEO

4Pack sizes

FreeShipping Australia-wide

100%Natural & biodegradable

The client

About Bin Bombs

Bin Bomb sells an all-natural, biodegradable bin odour eliminator online, in sizes from 400 g bags to 10 kg buckets, with shipping included Australia-wide, to households, businesses, councils and farmers.

The challenge

What made it hard

A new product category means people search for the problem — “smelly bin” — not the brand. The store has to answer those searches and turn them into orders.

The brief

What they needed

Grow online sales Australia-wide by ranking for bin smell and odour-control searches.

How we work

Our approach, step by step

1
Audit & research
Technical and on-page audit of binbombs.com.au, competitor review and keyword research around searches like “bin odour eliminator”.
2
On-page & content
Service pages created or rewritten — titles, headings, internal links and schema fixed.
3
Authority & links
Relevant links, mentions and helpful content to build authority across the country.
4
Track & improve
Monthly reporting on rankings, traffic and enquiries, with the next priorities agreed every month.

bin odour eliminator

binbombs.com.auBin Bombs — ECommerce in Joondalup

Bin Bomb sells an all-natural, biodegradable bin odour eliminator online, in sizes from 400 g bags to 10 kg buckets, with shipping included Australia-wide, to …

The kind of search listing we optimise for Bin Bombs — clear title, local relevance and a description that earns the click.

Searches we target

bin odour eliminator
how to stop bin smell
wheelie bin deodoriser
natural bin freshener australia
maggots in bin solution

Our work

What we delivered for Bin Bombs

SEO

Keyword research around bin smell, odour eliminator and wheelie bin cleaning searches
Product page SEO and product schema
Problem-solving content that answers common bin odour questions
Technical SEO and site speed for the online store

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